"5 Tools You Need For Your Life & Business"

Everywhere I go I hear the same sentiment, "I just don't have the time."  I agree!  There are so many things pulling at us and wanting our attention.  I had to find tools to integrate into my life & business to save time on repetitive tasks.  These have revolutionized the amount of time I have each week, so I knew I had to share them with you.

It doesn't matter what you do - these are tools you need in your life.

1. Zoom - I'm obsessed with this one! Zoom is the leader in modern video communications. It allows you to  easily chat via video and phone without ever having to leave your office. Gone are the days of driving around looking for a parking space for 15 minutes for a meeting that doesn't last as long.  Plus, you can pull together multiple people (up to 1,000 for one plan they offer) into one a Zoom video conference room to meet while seeing each other's faces (or not depending on what each person might be wearing that day). Think of it like the "Brady Bunch" with squares of people's faces on top of one another. It allows me to coach women all over the world in a much more impactful way without ever having to travel.  Need to meet with a bunch of people but you can't ever get them in the same room at the same time?  Zoom is your solution! Did I mention it's FREE too? You can thank me for that one later. Ha!

2. Asana -  I'm not sure how I lived without this tool.  It's the most powerful organizational tool I've ever seen. If you work with a team of people who are running in a million different directions (who isn't these days), then you're going to love this one. Asana gives the team the ability to organize a project from start to finish on one "board" together. The team can even communicate about the project within that same board via a chat and tagging feature - keeping all details and communication in one place. You can house all of the details of the entire project you're working on together, like links to relevant documents, sample emails, excel spreadsheets, etc. Anything you're using to keep this project organized can be housed together in Asana. Imagine being able to have everyone literally on the same page with what has been done and what's left to do. You can even divide and conquer the tasks by assigning tasks to team members.

There are several other fantastic organizational tools like Air Table and Trello.  Take a minute to investigate those to determine which one you like the best. You'll likely gravitate to one or the other. After that, you'll feel like you've never been more organized in your life. I can see Asana being used for life events too, like organizing a school fundraiser, non-profit event, etc.  When everyone uses a tool like this we get to eliminate pointless meetings and save time.

3. Active Campaign - You don’t need to be a tech wizard to send emails. At least that's what Active Campaign thinks. Do you want to send "fancy" emails to your customers but need a user friendly way to do it? This is it! It has a drag-and-drop email designer lets you set up beautiful campaigns in minutes. These days you want to communicate with your customers to offer value (hopefully this info. is doing that for you). The intent is to serve your customers by offering content between sales offerings.  This creates a more loyal and a highly engaged customer base. 

A great way to serve them is by sending them a "Welcome Sequence" email campaign. It's a series of emails explaining more about yourself and your company when they join your newsletter.  The more a customer knows, likes & trusts you, the more they will buy from you. Email campaigns may seem archaic but information shared via email has an average click through rate of more than 22% where instagram has an average of roughly 1.9%. Email is worth a second look. Trust me.

4. Hootsuite - To be honest, I'm still figuring out how I like this tool. I put this in here because I do believe a social media planning or publishing tool is necessary for your business these days. A social media planning tool allows you to work on your content in spurts and let go of the need to be creative or spontaneous on a particular day. This means setting aside a day or a few hours for content creation that requires you to be creative.  

Incorporating batch working has been a critical shift in my business schedule that has freed up both the mental space (eliminating worry) and energy to work on other projects. I believe I pay roughly $20 a month for this service. It's minimal.

5. Canva - I would be remiss if I skipped the tool that allows me to look like I can draw or create something other than a stick figure. (It's true - I appreciate art so much because I'm TERRIBLE at it. Ha!). Canva has literally everything you need to create amazing designs for FREE. Yep! There are stock photos, templates (for us artistically challenged), icons, shapes, hundreds of fonts, you name it. You can create images, facebook covers, posters, literally anything you can imagine. You drag and drop features into the website.  Upload images easily. I promise that if I can figure out how to create something cool on this website, you can too. Plus, there's an app for your phone that allows you to create cool images on the go too. Sitting in carpool line and need an image for the upcoming Halloween fundraiser? You can create it literally while sitting in line. Nothing better than that!

Honorable Mention - Calendly & Acuity Scheduling - They allow you to send your calendar to a prospective client and they can book a meeting with you right there in the email. So simple! No need for support staff to book appointments. No more emailing back and forth with 12 different options. Check them out if you regularly meet with clients. You'll love them.

I want YOU to thrive in your business and I want you to be able to do that without a frantic pace that makes you unhappy. It is possible. It's getting easier and easier to be able to accomplish more in less time.  Now we just have to LET it be easier. I know that's a whole different conversation for a different day, and we'll get there too, but for now, I hope you'll check out these tools and let me know if they help you.


- Sallie
Tip For The Week
Productivity Tip
This week I did something I swear I've never done (at least not in my memory).  I created healthy lunches for the week. I know you're going to say, "Wow, meal prep is a revolutionary concept."  I agree.  It's not new or sexy, but often we forget the simplest tools that will make the biggest impact on our day.  This week I will have gained back more than 5 1/2 hours of time I would have spent running around, trying to figure out what to quickly grab for lunch, and wasting energy.  I made a simple, healthy greek, grilled chicken pasta salad and it was delicious (frankly, it still is, because I'm eating it the rest of this week).  

We all have more "time" in the day than we realize.  We spend it on tasks we don't love because we haven't taken the time to intentionally act in advance or we simply act out of habit. This may not inspire you to prepare meals in advance, but I hope it can open your eyes to time you're spending on tasks that are simply habits rather than intentional actions. If it's taking away energy from you rather than giving energy to you or, given the choice, you'd spend that time on something else, make the change. Do something different with your time. You only have one life to lead, so spend the time you have wisely. Meal Prep Recipes for Busy People

Click here for the link to the recipe for Healthy Greek Chicken Pasta Salad:

Group Coaching Starts
August 26th

Fall Is Almost Here - Join Us to Make This
Your Best Season Yet!
Hitting Rock Middle Podcast

New Episode Is Live Today!
This week's episode: "How to Use Collaborations to Create Brand Awareness with Dorothy Shain"

Dorothy is a highly acclaimed artist, named one of the South's Best Tastemakers by Southern Living Magazine. She's sharing just how she created such a powerful brand through collaborations with other businesses.

Available in Itunes, Google Play, Spotify & more.

New episodes launch every Wednesday. Make sure to subscribe to learn when new episodes launch.
Let's Connect
I’d love to explore how we can work together
or collaborate on any projects. 
Reach out to me anytime.

email: | phone: 864.979.1642

Don't forget to follow me on social media for daily tips & inspiration!

Sallie Holder, Speaker + Coach + Trainer, Atlas Local, 25 Draper Street, Suite A, Greenville, SC 29611, United States

Email Marketing by ActiveCampaign